Good Morning from Shanghai China,

I am launching the blog, Worldwalk Media Blog today. The topics for discussion are communications, technology and global collaboration. These are the areas we practice in at Worldwalk Media. I’ve been working, exploring and actively experimenting in this field for 20 years. Serving in this field is a pleasure. Learning is even more interesting. Making friends, colleagues and serving clients globally is my passion.

Some of the most challenging issues of this practice are in the areas of efficiency, high level of technology iteration, and adoption from the user prospective. One important issue facing us today is doing something meaningful with the technology at hand.

Meaningful can be defined in many ways. One could define it as return on investment which we have been focused on for decades. One could also define meaning as helping find solutions to the current global issues at hand; global warming, overpopulation, environmental degradation, urban planning and over consumption.

I am speaking on a panel at adtech Shanghai today on the topic of widget development. Social media marketing will be discussed on the panel as well. Please join us at adtech Shanghai if you are local. Please follow this blog or the adtech site if you can’t be present. I’ll be posting updates there.

This blog is open to comments and being moderated.

Cheers & Xie Xie | 谢 谢

Paula Storti

Worldwalk Media, Managing Director | 管理总监

http://www.ad-tech.com/shanghai/session_detail.asp?session=824&refad=1

http://www.ad-tech.com/shanghai/adtech_shanghai.aspx